Fundraiser for DIFFA’s Dining by Design

I’m honored to announce that I have been invited to design a room for:DIFFA’s DINING BY DESIGN at 2013 Architectural Digest Home Show New York City, Pier 94, March 21-25, 2013.

DIFFA (Design Industries Foundation Fighting AIDS)
raises money to fight HIV/AIDS. While so many of us and I, too, have lost dear friends to this terrible disease, the design and fashion industry in particular has lost too many talented people.

In the collaborative spirit of this event, I have asked two talented design colleagues, Adeline Olmer and Blane Charles, to join me in creating our design installation to support DIFFA’s fundraising effort. Our project? Dinner in le Boudoir de Madame. When Madame was asked why a party in her boudoir, she simply smiled and said “why not?”

DIFFA is one of the top 50 funders of HIV/AIDS service organizations in the world. Proceeds from DIFFA’s fund raising events and other initiatives fund preventative education programs targeted to populations at risk of infection, as well as treatment and direct-care services for persons living with HIV/AIDS, and public policy initiatives which add resources to private-sector efforts.

Your donation is important. Anything you can give will make a difference in fighting HIV/AIDS.

You can pay on PayPal.  Go to Paypal, click on send money and send your donation to  Link to click on coming soon!

For further information, please continue reading!

by Charlene Keogh, Adeline Olmer and Blane Charles

Now only $50

French Market Basket – you’ll feel like you’re at the Marché in Provence, the perfect accessory for all your shopping needs!

And for $25 why not a set of More than Just a Card set of recipe note cards?

Four delicious easy-to-make recipes

Do you love Charlene’s work but can’t afford a new apartment?  How about one of her monotypes? Most of them have been snapped up but there are still a few available for $250.

List of Donation Gifts and Reply Form

For $10,000

You and three friends will attend the DIFFA DINING BY DESIGN Gala joining Charlene, Adeline and Blane for the private dinner served in the Boudoir in March 2013. There will be a surprise take-home gift for you and your friends!

For $7,000

Evaluation, critique and assistance in developing or improving a small business’s business plan by Mark Santiago. Mark has consulted to small business for more than 30 years, with expertise in business planning, financial modeling, and performance improvement.  Mark will analyze your business’s current operations, develop/revise your business plan and work with you to present those plans to potential investors or lenders. The consultation is good for up to 40 hours and has a value of $25,000. WOW – this is an amazing offer!

For $5,000 choose

A Private Dinner Party for eight hosted by Adeline Olmer in her home in Briarcliff Manor, NY. A kick off your shoes and let your hair down kind of evening. We promise not to say non if you want to dance on the table!


A Southern Dinner Party for four at Charlene Keogh’s loft with a tour of painter Charles Yoder’s studio. A peek into the world of one of the original and “still standing” Tribeca artists. A character in his own right!

For $2,000 choose

A cooking class for you and five friends. Adeline Olmer will teach you how to host and attend your own dinner party – at her home in Briarcliff Manor.


How about a feature on Blane’s talk show, Elements of Fierce, showcasing you and your business? You’ll receive a copy of the interview for your promotional use.

For $1,000 choose

A custom bustier made by fashion designer Peter Soronen, who has dressed Michele Obama, Jennifer Hudson, Sarah Jessica Parker. to name a few! Limit of one offering, this offer expires six months from the date of the DIFFA show (but offer is transferable). This timeless design will be a fabulous addition to your wardrobe! Trust us, this is a steal!!


A signed, numbered, limited-edition linoleum-cut print by Charles Yoder; Only five in the edition, these will go fast, first-come, first-served!


A four-hour, private consultation with Charlene to fix, rearrange or finally tackle that room you’ve been avoiding.


A four-hour private wardrobe consultation with Blane to bring out the dazzling diva in you!

For $500 choose

Adeline will teach you and three friends how to use accessories with style – some of her unique accessories, some of your own. Find your inner savoir-faire.


A premium wine tasting, artisanal cheeses, and a tour for you and five friends. At the Wolffer Winery in Sagaponack, NY. Time-travel yourself to the old-world vineyards of Europe, the perfect stay-cation destination. Available to only one group. First-come, first-served!

For $250 choose

An original monotype by Charlene. She has released her inner artist courtesy of the Salmagundi Club. And we’ve twisted her arm to free five for you!


Choose a photograph from Adeline’s Nature Series. Green thumbs not required!

For $100

French Market Basket – you’ll feel like you’re at the Marché in Provence, the perfect accessory for all your shopping needs!

For $25

Our sincere thanks, and a thank-you note.


Please help us reach our goal of raising $20,000 a reality by contributing so we can continue to fight against HIV/AIDS.

It’s simple:

1. Print this gift form.

2. Choose your choice of gift and fill in your information.

3. Please make your check out to Keogh Design, Inc.  Mail your check and the gift form with your selection to:

Keogh Design Inc.

180 Duane Street

New York, NY 10013-3374

Money not used to produce the room will be sent to DIFFA at the end of the event.

Thank you for your help and support!


Charlene Keogh, Keogh Design, Inc.

Charlene employs elegant use of color in architecturally appropriate interiors that are truly a visual expression of a client’s personality. Her sculptural approach creates three-dimensional spaces that flow. Interiors are designed with intimate knowledge of craftsmanship, employing the best tradespeople and materials; each project has a consistently high standard of construction and beauty.

180 Duane Street

New York, NY 10013



Adeline Olmer, Secrets and Memories of a French-born Hostess

Creating the easy elegance she learned growing up in France has been Adeline Olmer’s lifelong joy. Whether it is through her clients, her home decor store, Antan, or her blog, Secrets and Memories of a French-born Hostess, Adeline brings her twenty-five years of experience in design to find the perfect accessories for home, table and fashion. Sources for the accessories in Le Boudoir de Madame will be featured on Adeline’s blog.

353 Sleepy Hollow Road

Briarcliff Manor, NY 10510



Blane Charles, BEAU-T BY BLANE

A longtime supporter of DIFFA, Blane Charles’s BEAU-T BY BLANE provides innovative wardrobe consulting, including personal shopping, wardrobe editing or renewal, on-call consultations and styling for special events, seasonal wardrobe buying and transitions. Blane combines a keen eye and a gentle, non-judgmental approach with verve and a sense of fun to help clients discover and embrace their own style, happily. He also hosts the talk show Elements of Fierce.

PO Box 1405

New York, NY 10113



DIFFA’S DINING BY DESIGN brings together internationally celebrated designers and local talent to create three-dimensional dining installations that awe, inspire and delight. These extraordinary dining environments—from the lavish and romantic to the outrageous and whimsical—set the stage for five days of fun and fund raising. DIFFA invites creative individuals and design oriented companies from all fields and disciplines to create installations. Past participants include top architects, interior designers, fashion designers, floral and landscape artists, graphic artists, event producers, retailers and design schools.